• Storytelling Doesn’t Pay the Bills: Write to Convert

    Are you looking to convert your affiliate links at a higher rate while still maintaining the original, organic content that drew your readers in the first place? Then you need to look at how, exactly, you’re writing those blog posts. Storytelling is great, but it doesn’t pay the bills. If you’re serious about making money

    Continue Reading
  • From the Mouths of Bloggers: But How Can I Get Free Shit?

    Look, I totally see the value of personally experiencing a merchant’s product so you can speak to it in the most natural way. But there’s a process — and more importantly a relationship — that needs to be recognized and respected. You know how we get all pissy about those pitches that ask us to promote their company or product without any sort of compensation? It’s kind of like that.

    Continue Reading
  • Keywords are the Key

    One thing I’ve been hearing over and over is that bloggers are not sure how to integrate affiliate links beyond just banner ads and product / merchant mentions. Man, I get that. It took me a solid minute before I was able to get a firm grasp on how to seamlessly smush my affiliate links

    Continue Reading
  • Totes BFFs: Your Affiliate Manager Should Be Your Homie

    Friends do things for each other. And there’s no one that can / will do more for you and your blog in performance marketing than your affiliate manager. If you’re having trouble with a link, it’ll be your AM that helps you figure out what the issue is. If you have a question about a

    Continue Reading