For the purposes of this post, an in-house affiliate program is one run within the company and managed on a platform that only handles tracking and payment, rather than one run by the company but managed through a network. These are very important distinctions. Some of the best affiliate managers I know, and thus programs
Look, I totally see the value of personally experiencing a merchant’s product so you can speak to it in the most natural way. But there’s a process — and more importantly a relationship — that needs to be recognized and respected. You know how we get all pissy about those pitches that ask us to promote their company or product without any sort of compensation? It’s kind of like that.