Rad Resources You Might Want to Check Out
These are some peeps in the affiliate marketing industry who know their shizz and share their snippets freely:
Tricia Meyer: Tricia has been in the affiliate space since the mid-aughts, as best as I can tell. She was honored with the Pinnacle Award as Affiliate of the Year at Affiliate Summit West '15. Her blog is full of musings on conferences, industry news and other worthy snippets.
Internet Marketing Gorilla: This blog by the team at Greg Hoffman Consulting (Greg was named Affiliate Manager of the Year at ASW '14) is regularly updated with client information and industry news, and it's full of the dry, sarcastic wit expected of Greg.
ShareASale blog: Add this blog to the list of many reasons why SAS is my favorite network. Not only do they have tutorials and webinars, but ShareASale keeps us apprised of new merchants and gives us regular updates on the new tools available in the network.
Ashley B. Coombe: Put simply, Ashley is the shizz. Homegirl has one foot in the affiliate marketing space while the other is firmly planted in content and social media marketing — which, in all, makes her a great person to know. Her blog and newsletter provide great tips on how to maximize both arenas for your reader and your bank account.
Snow Consulting blog: The team at Snow Consulting keep this blog current with their latest client acquisitions, tips for maximizing your revenue … and updates on whatever sports-centered pool they have going on.
Missy Ward: If there's one person in affiliate marketing (OK, one of two: I can't include Missy without including Shawn Collins) that really knows her shizz, it's her. Missy and Shawn are founders and co-owners of Affiliate Summit. I can easily say that if it weren't for Missy, Shawn and ShareASale owner Brian Littleton, I'd know absolutely nothing about affiliate marketing. So, theres that.
Work in My Pajamas: Kim Rowley works for eaccountable, has her own Internet marketing biz (Key Internet Marketing, Inc., or KIM, Inc.) and she's been a recipient of the Affiliate Marketing Legend Pinnacle Award … so, #duh. She's a bastion of information and her blog is a great resource for tips, tricks and insider info.
Finally, stumped on all those affiliate marketing terms? Check out Fresh Press Media's glossary.
Conferences Worth a Shit
ShareASale ThinkTank: Brian Littleton & Co. put on this amazing summit every year in a different location. My first ThinkTank was in Denver in 2013, and it was such a great experience. The people I met at ThinkTank have been integral in my education and success in performance marketing. This conference is on the smaller side and is a wonderful opportunity to learn about any new tools or products SAS has launched, as well as a chance to get some legit one-on-one time with your merchants and AMs/OPMs. And ShareASale knows how to throw a helluva party.
Affiliate Summit: As a direct result of my first ThinkTank, I got to attend my first Affiliate Summit West in Las Vegas in 2014. The following summit, ASE '14 was the first time I spoke at a conference. You can totes say it was a match made in heaven. Affiliate Summit conferences tend to be huge (6K peeps at ASW '15) and slightly overwhelming, but if you're willing to pony up the dough for one of the more inclusive packages, then the educational sessions are worth it. If not, it's a great opportunity to get a ton of networking done. ASE takes place in early August in New York while ASW is in January in Vegas. They are very different beasts in location and feel, but I enjoy them equally.